Original Research · 195 VP+ Revenue Leaders · North America

Your approval queue is leaking revenue.

At close to 50% of revenue teams, a pricing exception takes 3+ days to clear, and the deal doesn't wait.

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Cover of The Approval Queue Report

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No sales call unless you ask for one.

47%

take 3+ days to approve a pricing exception

40%

still build quotes and configure pricing by hand

23%

connected most of the chain, cutting ops work from 33% to 14%

74%

can put a dollar figure on the lag between deciding and doing

Inside the report

Four findings and one uncomfortable question.

Built for RevOps leaders who own the approval chain, and the CROs waiting on it. Useful whether you quote from a CPQ, a CRM or a spreadsheet.

On page 3

A pricing exception eats most of a business week

Where the days go, and why sales and RevOps disagree about how many.

On page 4

The approval clears. The quote still doesn't exist.

Why 4 in 10 teams pay for the same decision twice.

On page 7

Automating one step doesn't register

The data on why a faster approval workflow barely moves anything.

On page 15

The five-question self-check

The same one you can run below, with the full benchmarks behind it.

What we built after talking to operators like you

Approve the policy.
Not the quote.

Everstage CPQ turns your pricing policy into the first draft of every quote, so only the real exceptions need a person.

Everstage CPQ works on its own.

Drafts the quote for you

From your CRM data and call transcripts from Gong or Fathom.

Keeps clean quotes out of the queue

They auto-approve. Only rule breaks route to an approver.

Lets RevOps change the rules that afternoon

Pricing rules and approval paths in minutes, no engineering tickets.

Writes the rule you keep approving

Eva suggests rule changes from repeat exceptions. A person switches them on.

Platform reviews

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The Everstage Platform

System uptime SLA
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Type II certified
SOC 2
Granular access controls
RBAC
Audit-ready reporting
ASC 606
Five golden stars rating with the last star half filled.
4.8
4.7

Based on 3,500+ customer reviews

Forrester Wave Strong Performer, SPM Solutions, Q1 2025
Who quotes on Everstage

Fast-growing SaaS and AI teams run quote-to-cash on Everstage CPQ.

Cognite
Tessell
Quote owed · Tessell

One cleared line on quoting or approvals, named person and title. PMM to source and get approval.

Quote owed · Cognite

Must be about CPQ. Every Cognite quote we hold today is about commissions, so it can't go here.

How we did the research
195
qualified responses, VP-level and above
North America
where every respondent is based
68%
B2B SaaS, skewing mid-market to enterprise
Jul–Aug 2026
fielded through Emporia research
Everstage CPQ demo

The quote your rep sends tonight shouldn't need to wait on you.

Bring the deal that breaks your current process. We'll quote it live and show you which parts would never reach an approver.

  • Your real deal structure: ramps, multi-year, usage, add-ons
  • Your approval rules, set up on the call
  • 30 minutes, with a CPQ specialist

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Everstage · Research 2026 · Survey figures are self-reported by respondents.