The Challenge

As LeadVenture scaled its sales organization, managing commissions became increasingly complex.  Supporting a large, multi-regional sales team involved high volumes of data, tight timelines, and growing expectations for visibility and accuracy.

Behind the scenes, the commission process was built around Excel-based workflows. These were manual, time-intensive, and difficult to maintain as the business grew. Sales reps had no real-time access to their payouts and received statements only at the end of the month, often with little room to review or raise concerns before payroll closed.

For Daniel Devine, the analyst managing commissions at LeadVenture, each cycle required hours of spreadsheet work. Tasks included verifying calculations, managing macros, and exporting individual statements. Even small changes introduced risk. Coordination between teams was also a challenge, as exceptions and queries were handled over email. Without a centralized system to surface issues early, both operations and sales teams were left reacting to problems instead of preventing them.

Daniel Devine Image
I’d spend 40 to 50 hours each cycle just trying to verify everything. The risk of something being wrong was always high. We had issues like copy-paste errors or incorrect formulas that would sometimes go unnoticed until a rep pointed it out.”
Daniel Devine
Commissions Analyst

The Solution

When evaluating commission platforms, the LeadVenture team prioritized usability, speed of execution, and long-term scalability. Everstage stood out for its intuitive interface and straightforward implementation.

The platform was easy to navigate, enabling the team to take ownership without needing dedicated technical resources or extended ramp-up time. Even with tight timelines, compensation plans were configured internally with minimal dependence on external support. The team was able to move quickly and still maintain control, which was important given the tight timelines they were working with.

 

Daniel Devine Image
“One of the biggest advantages of Everstage was how easy it was to get started. It didn’t require someone with an MBA to run it. I gave my teammate a quick walkthrough, and we were both able to start building plans and using the platform almost immediately.
Daniel Devine
Commissions Analyst

Seamless Onboarding 

Once the data flow into Everstage was established, the Commissions team was able to manage plan logic, reporting, and approvals on their own. New users could contribute without needing in-depth walkthroughs.

With the foundational setup complete, the team shifted focus toward optimization. Over time, they expanded use of Everstage across different touchpoints, integrating workflows like query resolution and performance tracking directly into the platform.

Daniel Devine Image
“We started pretty late in the cycle, and I didn’t think we’d be able to get things off the ground in time. But we did. Everstage gave us the flexibility to build what we needed ourselves without being bottlenecked.”
Daniel Devine
Commissions Analyst

Real-Time Visibility for Sales Reps

One of the most immediate benefits for the sales team was ongoing access to commission data. Reps no longer had to wait until the end of the month to see how they were tracking. They could view their deals, confirm earnings, and spot issues while there was still time to address them. This shift helped reduce last-minute escalations and improved rep confidence in the accuracy of payouts.

Daniel Devine Image
Now, reps can see what they’re getting paid all throughout the month. It’s not a surprise at the end anymore. They know if something looks off, they can bring it up before the payout is finalized, and that’s been a huge shift in how they interact with comp.”
Daniel Devine
Commissions Analyst

Centralized Query Management

Everstage replaced email-based issue tracking with the built-in query module. Sales reps now submit concerns directly within the platform, which ensures faster resolution and clearer accountability. With all queries logged in one place, cross-functional teams could collaborate more effectively and spot trends across deal types or teams. The structured approach also helped ensure that nothing slipped through the cracks during busy payout periods.

Daniel Devine Image
The query feature inside Everstage has made a massive difference. Before, everything was in email, and things would get missed. Now, it’s all in one place, and we can track it. There’s accountability, and I can go back and see patterns like recurring split issues, which helps us improve things upstream.”
Daniel Devine
Commissions Analyst

Self-Serve Plan Management

The Commissions team could build, modify, and manage plans internally. The user-friendly interface allowed them to update rules and handle exceptions without depending on support. This flexibility became especially important during plan rollouts and when processing role changes, such as team member promotions.

Daniel Devine Image
We don’t need to wait on external support to make changes. If I need to adjust a rule or update a comp plan, I can go in and do it right away. That’s made us so much more agile, especially during times when roles change or exceptions come up.”
Daniel Devine
Commissions Analyst

Streamlined Payout Processing

Once plans were finalized, statement generation and approval workflows became significantly more efficient. The team no longer had to verify formulas or export individual files manually. Instead, they could simply lock statements and route them for approval. Team LeadVenture could now move from validation to payout with far fewer steps and greater confidence in the numbers.

Daniel Devine Image
“I used to export over 150 statements one by one. That alone would take hours. Now, I just lock the statements, send them for approval, and it’s done. It’s a night-and-day difference from how we used to operate.
Daniel Devine
Commissions Analyst

BI-powered Reporting and Analytics

Everstage’s reporting capabilities supported initiatives like President’s Club and were used to share payout progress with leadership. The dashboards provided an accessible way to track individual and team-level performance. The early adoption of dashboards has already improved visibility and reduced operational follow-ups.

Daniel Devine Image
We’ve started using dashboards for things like tracking President’s Club and keeping leadership informed. What’s great is that I don’t have to send manual updates anymore. They just go in, see the data, and they’re confident that it’s accurate.”
Daniel Devine
Commissions Analyst

The Result

LeadVenture achieved near-perfect pay accuracy, eliminated manual commission workflows, and empowered 100% of their sales reps to track payouts independently. With hours saved each cycle and trust built across teams, they’re now set to scale their analytics and reporting efforts.

Time Savings

By automating statement generation and removing repetitive spreadsheet tasks, the team reclaimed over 10 hours during each payout week. With real-time visibility and a centralized query system, many issues are now flagged and resolved mid-cycle, significantly reducing time spent on last-minute escalations.

Increased Accuracy

Since moving to Everstage, pay accuracy has reached near-perfect levels. The risk of human error from manual copy-paste steps, broken formulas, and spreadsheet versioning has been eliminated. This consistency has allowed the team to close pay cycles with greater confidence and fewer revisions.

Daniel Devine Image
I would say we’re at 100% accuracy, honestly. Everstage catches what we used to miss, and I don’t have to triple-check everything like I did with spreadsheets.”
Daniel Devine
Commissions Analyst

Improved Trust and Satisfaction

Sales reps now have continuous access to their commission data, creating transparency and building confidence in the numbers. Managers and leaders no longer need to validate each payout manually. With accurate data flowing through the system, trust in the process has improved across the board.

Higher Adoption

Adoption of Everstage across the dealer sales team is 100 percent. All compensation data, queries, and updates are handled within the platform, ensuring consistent usage and accountability. Sales reps and managers have fully embraced the new workflow, reinforcing Everstage as the single source of truth.

Daniel Devine Image
“The reps love it. I had one person tell me it was the coolest thing they’ve ever seen. They’re logging in every day, checking their numbers, and not coming to me with last-minute questions anymore. That alone has saved me a ton of back and forth.”
Daniel Devine
Commissions Analyst

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