The Revenue Architect Summit

by Everstage

A day that changes how your team runs revenue

August 20, 2026
The Glasshouse, NYC
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We're bringing together some of the first people to figure out what Revenue teams look like in the age of AI. You'll walk out with two things: a community of builders you didn't have the day before, and an actual answer to "what the hell is Agentic Revenue Execution?"

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GUEST KEYNOTE · AUGUST 20 · 9:15 AM

Walt "Clyde" Frazier

Two-time NBA champion. Hall of Famer. The voice of the Knicks.

Clyde made it look effortless, which was always the trick. He didn't just read the play before it happened — his hands were already there. Seeing it coming was table stakes. The steal was the point.

He won two titles in New York, then spent the next few years in the booth watching teams diagnose their own collapse in real time and lose anyway. This June, he watched the Knicks finally win it all again.

Northstar runs on one argument: your team already knows what's wrong — the gap is between knowing and doing. We could spend fifteen minutes making that case in slides. We'd rather hear it from a man who closed that gap for a living, in under a second, on the best floor in the world.

Save your spot
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MEET THE SPEAKERS

Architects of the revenue system

Every speaker runs the function they're talking about. They're here to share what they built, not pitch you.

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Julia Biedry Gonzalez

Head of GTM Innovation

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Matt Flotard

VP of Revenue Operations

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Seth Marrs

Chief Strategy Officer

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Everett Berry

Head of GTM Engineering

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Jose Aleman

VP, GTM Excellence

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Anu Krishnakumar

Chief Strategy Officer

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Lauren Hughes

VP Revenue Effectiveness

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Ryan Walsh

Founder and CEO

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Christian DeMarais

Senior Director of Revenue Operations & Strategy

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Nathan Follen

Head of Enterprise Ops and Systems

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Ruslan Tovbulatov

Head of the AI Center of Action

Follow for speaker announcements ↗

COUNTDOWN TO NORTHSTAR

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AUGust 20, 2026

Full Agenda

morning session
Afternoon session
Evening session
8:00 AM - 9:00 AM
Arrival
Breakfast and badge pickup.
9:10 AM - 9:30 AM
Guest Keynote
Two-time NBA champion · Hall of Famer · The voice of the Knicks
A few special minutes on the distance between knowing and moving, from a man whose whole game was closing it before the other team registered what happened.

Leave with the question you'll put to your own team on Monday: Would we actually move?
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Walt "Clyde" Frazier

Two-time NBA champion

9:30 AM - 10:00 AM
Keynote
Report Reveal
You Are the System
In most revenue orgs, the system isn’t software. It’s usually a person. It’s probably you. Latest findings from 195 SaaS & AI revenue operators on what that actually costs: the lag between knowing and execution, when everything runs through one person’s week.
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Leave knowing whether you still have to be the system by 5 PM.
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Siva

CEO & Co-founder

10:10 AM - 10:40 AM
Fireside
The Data Lag: You're Flying on Last Week's Instruments
One operator walks through one real story, end to end. The forecast was off, the CRO asked why, and the trusted answer took eleven days to produce. We trace it through the four lags (capture, reconciliation, trust, action), then the rebuild.
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Leave with a short self-diagnosis of which lag is costing you the most, in hand before you sit down at the roundtables.
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Everett Berry

Head of GTM Engineering

10:40 AM - 11:00 AM
Networking Break
11:00 AM - 11:35 AM
Proceed With Caution: 18 Months of Agentic Ops
A candid look at 18 months of agentic AI adoption from someone who has lived through both the promise and the setbacks firsthand. Ruslan will unpack what worked, what got switched off, what it cost, and the five failure modes leaders should check before investing further.
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Ruslan Tovbulatov

Head of the AI Center of Action

11:40 AM - 12:10 AM
Operator Talk
We Stopped Calling It RevOps
Her team doesn't have RevOps analysts. It has a GTM engineer, a BI lead, a compensation strategist and a program manager — a structure she's now built twice, at two very different companies.

The argument: the generalist seat is the one that doesn't survive this shift, and most teams are answering that by hiring one more generalist. She'll show the org chart, the role she hired first, and the one she stopped hiring for. Leave with an honest read on whether your team is built for the work it's about to be handed.
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Lauren Hughes

VP Revenue Effectiveness

12:10 PM - 1:00 PM
Lunch
No programming. The live-proof question menu opens now; vote for the question you want answered on stage.
1:10 PM - 1:50 PM
Report Reveal
The Attainment Cliff: Where Quota Math Breaks
We pooled anonymized comp and quota data from 300+ companies and went looking for where the math stops working. There's a cliff most plans walk straight off, and almost nobody designs for it. You'll see where it sits and get the benchmark to hold your own plan against.
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Leave with your comp plan's three most likely leaks.
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Ryan Walsh

Founder and CEO

2:00 PM - 2:40 PM
Roundtables
Find the Money in Your Comp Plan
Three tables, three findings from the report you just watched land. Each one worth real money if it applies to your plan. Bring your three likely leaks and leave with a fix someone else already tested.

Leave with one comp change you can defend to finance.
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Christian DeMarais

Senior Director of Revenue Operations & Strategy

Portrait of a man with short hair wearing a dark suit and shirt against a brown background.

Anu Krishnakumar

Chief Strategy Officer

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Julia Biedry

Head of GTM Innovation

2:40 PM - 3:00 PM
Networking Break
3:00 PM - 3:40 PM
Debate
The System Should Call the Play; the Rep Should Run It
A genuine debate on the question every revenue team is now living: when it's time for the next move in a deal, should the system call the play and the rep run it or should the rep still make the call? The audience votes before and after, and we publish the shift.
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Seth Marrs

Chief Strategy Officer

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Matt Flotard

VP of Revenue Operations

3:45 PM - 4:15 PM
Live Proof
A Real Question From This Room
We end the day by testing it live. Since lunch, you've been voting on a menu of real pipeline questions. We pick your top questions and we answer it live on stage against real data, with the whole room watching.
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Siva

CEO & Co-founder

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Jose

VP, GTM Excellence

4:20 PM - 4:50 PM
Working Session
Build Your Next 90 Days
Three operators walk you through the 90-day plan they actually ran: what shipped, what order, and what they'd cut next time. There's time to sketch your own version and get their eyes on it before you head out.
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Julia Biedry

Head of GTM Innovation

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Nate Follen

Head of Enterprise Ops and Systems

4:50 PM - 5:00 PM
Close
Closing thoughts: Siva
Ten minutes to pull the day together — the one argument worth carrying out of the building, and what it asks of the revenue architects who go back and rebuild how their teams run.
5:00 PM - 7:00 PM
Happy Hour
Drinks on us
The bar's open and the hard part's done. Two hours to compare notes with the people who spent the day solving the same problems, re-litigate the debate you just watched, and figure out whose 90-day plan you're going to steal. Nothing on the agenda, just stay a while.
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THE VENUE

The Revenue Architect Summit in the Heart of New York City

Easy to reach and designed for a full day of meaningful conversation.

The Glasshouse

660 12th Ave Fl 6, New York NY 10019, United States

Get Directions

A LOOK BACK

What practitioners said about Northstar London

200+ revenue leaders in one room, and the conversation kept going for weeks after.

Thank you for hosting the event last night and for including me. It was fantastic to hear insights into leveraging AI within our processes. Thanks again to Everstage for putting together such a great event.

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Kavita Jayanth

GTM Compensation Lead | Everlaw

Thank you for hosting us. It was a great event!

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Michelle Carmody

VP, GTM Execution | AvePoint

It was a great event!

Looking forward to attending more events with Everstage.

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Josh Pudnos

Head of Global Revenue Operations | Jeeves

I really enjoyed meeting everyone and had some great conversations. The fireside chat was insightful and thought-provoking. It was a wonderful evening, thanks again!

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Ruslana Deykun

Director of FP&A | Bill.com

Really enjoyed the event, thanks! Loved chatting with other RevOps leaders, and there was a great turnout.

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Kirsty Charlton

Senior Vice President Operations | RealVNC

Had a great time at the event! It's one of the few events I've attended that was solely dedicated to RevOps leaders, and it did not disappoint. I walked away with valuable takeaways and best practices from peers in the space.

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Sara Nady

Senior Manager, Global Channel Operations | Keepit

Loved this event. All of us appreciated a conference that focused on showcasing operators and sharing their knowledge with a wide community.

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Ian Matthews

VP, WW Revenue Strategy, Planning & Performance | Teradata

I'm so impressed with this company and the execution of your campaign. Thank you for hosting such a game-changing event.

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Michele Carbuccia

VP Revenue Operations | Insightful

FAQ

Questions Worth Asking

The things most people want to know before they commit.

Is Northstar the event for you?

Don’t take our word for it. Ask the AI you already use.

Ask ChatGPT
ASK Claude
Ask Perplexity

What exactly is Northstar? Is this an Everstage conference?

Northstar is an event for revenue operations and sales compensation leaders. Everstage hosts it, but every session is led by operators who do this work every day. You'll spend the day in peer discussions and hands-on working sessions.

Who's in the room?

Directors and above in RevOps, Sales Ops, and Sales Compensation from high-growth companies. Attendance is capped and invite-only. We're bringing together practitioners who are actively building and running revenue programs.

How is this different from other RevOps conferences?

It's a small room of operators working through the same challenges you are. Every session is peer-led, and the conversations go deep because everyone in the room does this work every day.

Will there be product demos or sales pitches?

No. If you want a demo of Everstage, we'll set one up separately. Northstar isn't the place for that.

What does "Agentic Revenue Execution" actually mean for my team today?

We'll cover what's real and what's hype, and what you should be doing about it now.

What's the format?

Structured discussions, small-group roundtables, and practical working sessions. You'll leave with a 90-day action plan you can take back to your team on Monday.

Can I bring a colleague?

Yes, if they're a practitioner. We review every request to make sure each seat goes to someone actively doing this work.

I'm not an Everstage customer. Can I still attend?

Yes. Northstar is for practitioners regardless of what tools you use. Your role is what gets you in.

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A TASTE OF EVERSTAGE EVENTS

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Smiling woman in black dress making peace sign sitting at a table with a water bottle nearby.Two men conversing at a social event, each holding a drink, with one looking excited.Two women smiling indoors at an event, each holding a drink, with crowd and patterned curtain behind them.Man in checkered shirt talking animatedly at a social gathering with drinks on the table.Two men standing and conversing at a round table with a white flower in a vase, indoor event setting.Man in a striped pink shirt talking with two men in a casual indoor setting.
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